Words: Tivania Moodley | Images: Supplied
A dash of inspiration is usually the catalyst for starting a business. For Lisa Ortmann, inspiration was combined with the love for family, home and food, which gave rise to her business. Classy Kitchen is a proudly South African business, offering clients a range of deli goods, body-care products and homeware.
How did your business start?
I’ve always been inspired by spending time in the kitchen trying new recipes, tweaking old ones and learning from family members. I love all things related to home and food and started my business as a way to bring families together.
Why did you choose this area to set up shop?
I operate from my parents’ kitchen in New Hanover and it’s an idyllic countryside setting where I can immerse myself in my work.
Why are they ideally suited to your business?
The kitchen space in my parents’ home is conducive to the small batch of personalised goods that I produce, which cannot be found in mass-produced bottles and jars. I am also fortunate enough to save on rental fees.
Who are your neighbours?
Being on a farm, there are no neighbours close-by. I am surrounded by a big eucalyptus forest and an empty building dating back to the early 1900s.
How many people do business with you each day?
I work on a wholesale business model and currently stock 20 stores across South Africa. The general public can purchase directly off my website.
Do you have any expansion plans?
I plan on setting up a proper store and hopefully introducing more products.
Do you operate online as well?
I have a website and active social media pages on Facebook and Instagram (@classykitchenza).
What’s your most popular item?
My homemade wholegrain mustards are always the most popular items. Also popular are my newest additions of ceramic stem vases and a range inspired by all things citrus, specifically citrus essential oils.
Classy Kitchen
079 472 1051
classykitchen.co.za