DecorHouzz, an interior design business, has moved to a former residential property in Olympus Road, Faerie Glen
Business owner Quintin Grimes, and interior advisor Bianca Anholts set up shop in their current premises three years ago. The property has a comfortable, homely feel, and is easily accessible from major roads and shopping centres.
How did your business start?
DecorHouzz Interiors started six years ago as Tyler and Co Fabrics and was then rebranded three years ago to DecorHouzz Interiors. We originally ran our business from home-based offices, proudly trading from a 36m2 garage. We started assisting friends and family on projects, and word of mouth and referrals from projects generated new business leads. We’ve always been budget-conscious with our services, so our client base grew rapidly.
Why did you choose this area to set up shop?
We’re located on Olympus Road with a generous traffic count of 240,000 cars per week passing our showroom. We’re centrally located in the newly developed Pretoria East and our location is easily accessible from major roads and popular convenience shopping centres. Numerous estates and residential developments are being developed in the area.
How did you find your premises?
We originally opened at a shopping centre in Faerie Glen. However, when our lease expired we began shopping around in the area for new premises. When we began searching for the new space, the house that was owned by Quintin’s parents 14 years ago was listed for sale, so we contacted the owner to arrange a viewing and fell in love with the property.
Why are the premises ideally suited to your business?
In the interior design industry, it’s essential to have a property with a comfortable, homely feel for clients. The property has various elements that create personal spaces to display samples and consult with clients on their ideas. We have a beautiful shop front on a main street to showcase some interior design ideas. The building is personal with modern finishes, and at night the lighting in the showroom brings the space to life.
Who are your neighbours?
A residential home and The Tablecloth Hiring Company.
What are the shop rental/sales prices like in this area?
Similar properties in the area are currently selling at about R3m.
How many people go through your store each day?
Weekdays we service between 20 and 30 clients a day and Saturdays around 60 to 80.
Do you have any expansion plans?
We have exciting development expansion plans on the way, but we’re keeping them secret for the big reveal.
Do you operate online as well?
We offer services online via our Facebook page (facebook.com/ decorhouzz). However, we prefer a more personal touch by interacting with our clients face to face.
What’s your most popular item/service?
With all the development in the area, our interior division is doing phenomenally well. Our in-house chalk paint products are also flying off the shelves as we courier nationally and stock over 30 Lotters Pine Furniture stores nationally.
“Faerie Glen and the surrounding areas have been the foundation of our business and its success to date.”
See for yourself:
081 411 1309
Words and images: Lisa Dewberry